دربارهی Good to Great
Can a good company become a great one? If so, how?
After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind.
كد كالا | 258478 |
زبان | انگليسي |
نويسنده | Jim Collins |
سال چاپ | 2001 |
نوبت چاپ | 1 |
تعداد صفحات | 400 |
قطع | وزيري |
ابعاد | 16 * 24.5 * 2.5 |
نوع جلد | گالينگور |
وزن | 371 |
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